Wax melts are made from wax just like scented candles and the major difference between them is that, while candles make use of wick, wax melts do not.
Although candles have a longer history than wax melts, when compared to candles, wax melts are relatively newer. But despite being new, wax melts have been garnering a lot of attention online lately. Over the recent years, its popularity has continued to rise and it will possibly keep rising.
Wax melts are currently trending on TikTok as there are lots of videos about wax melts on the video platform. The “waxmelts” hashtag has over 1.7 billion views while “waxmeltsuk” has over 200 million views.
Why are wax melts garnering so much attention on online platforms like TikTok? Continue reading to uncover the mystery behind why wax melts have become so loved and popular by people.
Why are wax melts so popular?
There are a lot of reasons that can be attributed to the growing popularity of wax melts in the online space, however, we may not be able to go through all of them in this blog post. Hence, we’ll be looking at some of the major reasons why wax melts have become popular on TikTok and other social media platforms.
Some of the reasons why wax melts have become so popular on platforms like TikTok include, but are not limited to:
Affordability: Wax melts are a more affordable option for people who want to fragrance their homes for longer periods. Wax melts have a high volume of scent which means that they can burn for long hours and the aroma it gives will linger for long as well.
Economical: When compared to candles and scented cubes, wax melts contain less wax, which makes them more economical.
Versatile: Wax melts are extremely versatile. You will be able to purchase a lot of different scented wax melts for the same price as candles. What this means is that you should be able to change the fragrance regularly and easily. If you want, you can change it daily.
Control: Wax melts give you more control. You will be able to control the level of scent you want by adding more cubes to the burner to increase the strength of the fragrance or aroma in the room.
Easy to use: Wax melts aren’t difficult to use; on the contrary, they are quite easy to use. To use your wax melt, all you have to do is throw a tealight into your burner, and place a scented wax melt (or cube) on the top. You can now light the tealight and allow it to melt.
Calms mood: There are different types of scents available. This means that there’s a wax melt for everyone as well as every mood. Depending on your mood, you can opt for one that’s similar to your fabric softener, perfume, or something with a citrus base. In addition to that, you can choose to create your own blends by taking a smaller portion of two or more cubes and mixing them in a single wax melt burner to produce a new scent.
